Barry Friedman is the Vice President of Vendor Alliances at Snow Software.  With over 20 years of experience, Barry is a recognized industry leader in designing and implementing ITAM/SAM solutions.  His expertise includes ITAM tools, solution design, implementation, risk mitigation, and development of best practices.

Barry’s insight and sophisticated approach to ITAM/SAM complexities are the basis for creative, and effective solutions.

Previously, Barry was Global Director of SAM Tools & Technologies at Microsoft – National Practice Director, Siwel Consulting, National Practice Director, ITAM Solutions at Siemens Business Services, and VP of ITAM & ITIL at AIG.


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